Entering and forging further into foreign
markets is surely a step worth considering especially developing and evolving
the business. However, there are massive barriers a business has to overcome to
happily enter a brand new niche, domain or market. In order to find highly
skilled staff which is one of the biggest challenges let's understand the top 5
trends that companies must be aware of regarding recruiting or headhunters Germany.
Recruiting
Technologies
It does seem that the trend of digitalisation
is unstoppable but there are video-based job interview technologies that are
now emerging and becoming far more popular over the past couple of years.
Mobile recruitment solutions are also evolving and are very much on the rise
since the year 2014.
There are also many Challenges that recruiters
face nowadays. Every second recruiter is concerned with finding suitable candidates
and placing candidates in a timely manner. About every third recruiter
complains about their extreme pressure and workload along with the struggle to
find an apt balance between operational recruitment tasks and project
management.
Active
Sourcing & Social Media Recruiting
Post a dip in the year 2015, active sourcing
has now turned out to be a commonly utilized recruitment strategy that people
use.
When it comes to the digital concept of social
media recruitment platforms there are no surprises in the recruitment market
trends. Platforms like Instagram, SnapChat, Pinterest and Whatsapp are live in
the shadow of the huge players in the market.
There are now various channels that
communicate about vacancies. The corporate career and job websites have come at
the top of these channels and are being used to post communicate vacancies that
are followed by social media business platforms. These also include recruitment
events like the federal employment agency and various job fairs. On the other
hand, print media, HR consultancies and various other external manpower
sourcing providers have become important in communicating with clients and
posting job vacancies on varied portals
Future
Investments
In which domains do German recruiters plan to
invest more money? Almost every second company is planning to invest further in
social media business platforms to attract candidates and hire new employees.
The companies also emphasized investment into employee referral programmes, job
fairs and social media platforms.
Recruiting
Tools in Executive Search
Germany
Candidates actually consider employee referral
programmes as crucial and a very efficient tool in the entire end to end
recruitment process. This very much aligns with the new trend of companies who
are ardently willing to invest into such innovative new age programmes. Video
recruitment tools are found to be the least helpful by many job candidates.
This fact is also indicated by various findings from recruitment trend studies
in Germany. Lastly, it is crucial to have a culture test right in place because
it is the second highest ranking recruiting tool which candidates will find
extremely useful.
What We
Learn
1. Candidate
Experience and Active Sourcing has developed to be a very relevant topic in the
entire recruiting business in Germany.
2. Employer
Brand has obtained significance in the most recent years and also imposes tons
of challenge or restrictions to the recruiters in Germany as compared to hiring
professionally experienced workforces.
3. Social Media Recruiting trend has seen to
be dipping low in the year 2015. However, through the entire year of 2017it has regained the traction and strives hard to make a
comeback.
4. Since 2013, the existence of applicant
management systems is being steadily growing and the employee referral
programmes will continue to obtain importance since the year 2014 as well.
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