3 Key Mistakes That Hiring Organizations Should Avoid Making During Mobile Recruiting

The number of people using mobile devices for internet access has far surpassed those still using desktops and laptops. This has deeply impacted several aspects of life of common people including the manner in which they search for the dream jobs. Consequently, almost every recruitment company in Germany is looking to tap the potential of this ever expanding market for finding and hiring the best candidates across various niches. With mobile recruiting having become a key hiring strategy, the competition within this sector is becoming extremely tough. Thus it has become necessary for the hiring organizations to avoid the below discussed key mistakes to maximize the benefits of using this technology.

Using Job Postings Not Adapted To The Mobile Environment

One of the greatest reasons behind the growing popularity of mobile usage is the high level of convenience it offers. However, the failure of the recruiters to adapt the job postings to the mobile environment negates the whole idea of convenience. This is because the smaller screens of the mobile devices make navigating a regular web post extremely difficult. In addition, the short attention span of the mobile users makes them feel overwhelmed if they have to scan through the multiple pages of a long job post as it appears on their small screen. Hence ensuring the mobile compatibility of the job post is extremely essential for recruiters looking to entice the right candidates and help them understand the requirements and responsibilities associated with the given position.

Absence Of A Mobile Career Portal

Most recruiters are of the opinion that investing in a mobile career portal is an unnecessary expense that they can do without. However, they fail to understand the fact the career portal can act as a medium of communication between them and the prospective candidates. The portal adds value to the overall process of mobile recruiting in more than one way. It helps the prospective candidates to seek additional information about the job posting they might be interested in on a one-to-one basis. This can in turn impact the overall interview-hire ratio and make the task of targeting the right candidates relatively easier for the recruiters. Thus investing in a mobile career portal can prove highly advantageous, especially in terms of reaching out to and hiring the young professionals from the millennial generation.

Failure To Incorporate Data Into Mobile Recruitment

Efficient data incorporation is an integral part of every successful hiring strategy, including mobile recruiting. However, it is not uncommon for even the top experts from the best headhunting company Germany to take this aspect of mobile recruitment for-granted. This failure to incorporate data into the mobile recruitment strategies can deeply impact its efficiency. This is because the recruiters will not be able to determine which messages and channels are providing the desired results and which are proving to be ineffective. In absence of appropriate data to support candidate search, the recruiters might actually end up targeting the wrong candidates or using the inappropriate methods. These seemingly insignificant aspects can cripple the entire mobile recruitment process. Most importantly it can in the loss of credibility of the recruiters and drive away most talented candidates.