As Headhunter Germany, your
main focus may be lying in focusing on the candidates and filling-in the roles,
but business development is one aspect that cannot be left in abeyance. The
Business development is the creation of the long term value from markets,
customers and business-customer relationships.
If you are
new to the recruitment industry, your business development activities will
involve identification of the prospective clients, reaching out to them,
getting the business from them, taking the job orders from the clients and
maintaining long term relationships with them.
To help you
take the right flight, here is the compilation of the top tips for the new German recruitment agencies :
Make Relationships Through Sales
Whenever
you approach a prospective client, don’t put much emphasis on making a sale. No
doubt, being a new firm you need business, but the business should come in the
form of a long term relationship rather than a one offbeat role. Put more focus
on forming long and lucrative relationship with the business organization.
Build Your Online Brand Presence
The
prospects will look for you in the online arena. Thus, in the technology driven
world of today it is important to build a professional online presence which
fosters confidence of the client in your recruiting abilities. In order to
build your online presence, create your social accounts including Twitter,
Facebook and LinkedIn and start sharing interesting anecdotes which showcase
your passion and knowledge in the recruitment industry.
Research About The Client Before Reaching Out
To Them
Dig deep
and deeper! It is important to know who the client is, what is their company
and what does their company do and is the client or his company in news for any
good or bad reasons? Before reaching out to any client, having
a thorough knowledge about the organization will aid in winning their trust as
well as forming the long term relationship. Also, this will save you from being
trapped by any wrong client.
Don’t Make Cold Call Without Any Concrete Plan
Before
picking the phone for making a cold call, ensure that you can offer something
of value to the client or you can help him/her connect with the needed human
resources or you can fill the job positions for them. Thus, if you are not
having any concrete plan in your hand on how you are going to deal with the
business opportunity, if it comes, then it is better to keep yourselves away
from the business of cold calls.
Job Order
When you
take specifications for the job order once the business is sealed down, make
sure to inquire on the ideal candidate’s profile. This will help you in
delivering not just a candidate, but the best candidate. And once you deliver
the best candidate to them, they are always going to approach you whenever they
wish to place the job order.
The
above-mentioned are the nifty tips which can be altered from one industry to
other in order to suit the requirement of business development. However, you
surely need to think on your own how you can take your new business to new
heights.
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